Boost your Territory

CapeLink: Solution for Tourism and promotion of the Territory - e-tourism

Integrating the entire chain, from information to reservation, responding to each specific request and disseminating to numerous channels: a complex mission which each tourist Territory must undertake to respond to the developments in progress:

  • greatly increased pragmatism and personalisation for the consumer-actor,
  • expectations of a "made-to-measure", global information service,
  • increasingly lively competition between tourist destinations.

Semantic web and web 2.0 technology associated with search engine technology provides innovative, durable solutions to these requirements by offering great flexibility for producing, managing and sharing the e-catalogue for the global territorial Offer (commercial and non-commercial services).

Advantages offered by the CapeLink solution for institutional e-tourism

Production, management and sharing of the e-catalogue are made possible thanks to the mutualisation and enrichment platform (back office). The consumer accesses the e-catalogue via the search and navigation portal (front office).

The mutualisation platform enables:

  • existing content to be grouped (controlled databases or partner databases as well as web content scattered across the World Wide Web)
  • multilingual reference material to be created for "tourism objects" in the wider sense; objects linked to "logistics" (accommodation, access, etc.), Culture objects, Environment objects, etc.
  • reference material "Objects" to be enriched semi-automatically or manually: addition of metadata, creation of "explicit" relationships between objects, association of documents, etc.)
  • push marketing campaigns to be built (in sponsored link mode)
  • XML streams to be generated in different formats

The search and navigation portal enables:

  • unique access to the different sources and different services
  • different search modes to be offered,
    • linguistic,
    • faceted (contextual filters applied to the results),
  • semantic (using relationships between objects)
  • suggestions to be "pushed" (thematic, associated objects, promotions, etc.)
  • navigation within the e-catalogue according to multiple strands

Key functionalities

CapeLink reference material is managed collaboratively

  • Access to multilingual reference material via the intranet or web
  • Management of work spaces
  • Management of access rights and workflow
  • Object classes, attributes, associations
  • Verified vocabulary, lexicon, thesaurus, terminology
  • Navigation taxonomies

CapeLink reference material is shared

  • normalised exchange formats enabling content to be exchanged with other institutional players
  • transfer of reference material in XML format to external applications (content management, search engine, classification and text mining tools, management applications, etc.)
  • Web Services for interrogation of reference material by external applications

Automatic grouping of territory's content published on the web thanks to indexing,

  • content of websites for regional tourism players and, if required, players in the domains of culture, environment, etc.
  • "community" and "associative" content. The content of wikis, blogs, enthusiasts' and associations' websites, etc. sometimes offer a wealth of information on a region's culture and heritage.
  • content from specialist suppliers such as, for example, ViaFrance, for events in your region.

The CapeLink offer is a packaged solution available in ASP or in the form of a software licence.


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